Creating a new way for creators

to monetize

conversation

using Sip

Sip lets creators earn from ongoing group chats while fans subscribe to follow the real conversations up close.

I defined the product vision and designed the full experience, from IA and chat mechanics to monetization and the App Store launch.

My Role

Product Designer

Company

Sip

Timeline

5 months
2025

Impact

+30 % Engagement
+28 % Acquisition

Team

CEO, CTO

3x Product Designers

2x Developers

2x QA

WHY ACCESS MATTERS?

Creators talk all day, but none of it lives
where fans can see it

Most creators have active group chats with friends, co-hosts, or collaborators. These chats are where opinions form, ideas are sharpened, and genuine conversations take place. None of this reaches their audience. Fans only see the final take, not the thinking behind it.

Sip was built to bring those conversations into a format that fans can follow without adding more work for creators.

man in white crew neck t-shirt wearing black framed eyeglasses

Group chat creator

People who run the chat and want to earn from the conversations they already have.

silver iPhone

Subscribers

Trusted members who subscribe to follow real conversations and feel closer to the creator.

man in train holding smartphone

Followers

Followers who join to understand how creators think, not to participate.

WHERE CURRENT PLATFORMS FALL SHORT?

Everyone helps creators post, but no one
helps them share the conversation

Great for long-form writing, but not for the back-and-forth that shapes it.

Builds community, but demands constant moderation and effort.

Useful for paid content, but still requires creators to produce something extra.

Podcasts capture conversations only after they are planned, recorded, and edited.

Shows reactions, but not the full dialogue behind them


All of these tools revolve around publishing.

None of them support the real, unfiltered group chats where ideas actually form.

Sip fills that gap by making those private conversations easy for fans to follow and simple for creators to monetize.